ICANN have just revealed the applied for strings, you can view them here,varying from ‘AAA’ to ‘ZIP’.
We’ve come across some interesting ones, including both Google and Amazon applying for ‘Play’ as well as Amazon going for ‘tunes’. Interestingly Facebook hasn’t got on the bandwagon with no one applying for ‘Facebook’.
Have a look through the list and comment with what you find, there’s quite a lot to go through!
-Soon we all might all be visiting Amazon.tunes or Google.play!